Now, I’m going to put in the words “Digital Marketing” and see what advertisements come up because this is going to give me an employer’s perspective. But I’m from Australia and I’m using Seek because it’s the most popular one. There are millions of job boards out there depending on what country you come from. I’ve used Seek, but you could use Indeed. So, these will give me ideas around the common titles people might use to describe the career change that I want to make. They’re using words like e-commerce, UX strategy, digital marketing. People describe themselves as Digital Marketing Specialists, Digital Marketing Managers, and Digital Marketers. I’m looking for ways that people describe their job in this particular profession. Find Out More About Your New Goal Careerįor example, if I wanted to change my career to become a Digital Marketer, I go to LinkedIn and in the keyword search box I put in the term “digital marketing” and I click on People. The LinkedIn headline formula I’m about to give you makes you really stand out because it shows that you’ve done your homework on yourself, and on what’s required for your new role.īut before I give you this formula there are a couple of things you need to do first. I get asked this question a lot, “how do I construct a powerful LinkedIn headline when I want to change my career?” So, what do you put in your LinkedIn headline if you want to change your career? Switching careers is definitely not one of the easiest things to do.
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